Credits
Media agency
Media planner
The Sunday Times 'Driving' by Grey London
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Agency
Grey London -
Sector
Agencies, Media / Entertainment Brands and Newspapers
News International has launched a multimedia campaign to promote the arrival of its new classified advertising website for premium cars, The Sunday Times Driving.
The campaign for the highlights Driving’s positioning as the definitive resource for buying premium cars online. It is based on the wish of premium car-buyers to find a vehicle that fits their lifestyle.