Stylo will be rolling out the signage in the stories, which is designed to help customers find what they want with minimum fuss. This will appear on central feature units, sales pods and business areas.
Design consultancy Fitch is behind the new look for the Vodafone stores. The idea is that as well as creating a new shopping experience, the stores will be able to be adapted easily to give store managers more flexibility.
The first of these new model stores was recently opened in Cheltenham and marks the start of a three-year plan to upgrade all Vodafone's UK shops.
Simon Olley, managing director at Stylo, said: "With Vodafone, our brief was to help to react positively to customer feedback that the old stores were cold and uninviting by creating a new environment for customers.
"Working closely with Vodafone's long-term shopfitting company, Planet Shopfitting, we developed an effective fast-fit and changeable large-format display sheet system, which provides full-colour imagery in a format that can be changed by store staff without compromising the look of additional semi-permanent and permanent graphics, or the style of the store's internal environment."
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .