Specsavers "Neighbours sponsorship" by The Agency

Specsavers is promoting its Home Visits service with a sponsorship of Channel 5's Australian soap opera Neighbours.

Directed by Ollie Parsons and produced by Tim Marshall at Another Film Company, the idents feature archive footage of four well-known characters – Harold, Madge, Marlene and Phil – who appear to be speaking to a Specsavers staff member.

The work was created by The Agency, Specsavers' in-house creative shop, after the sponsorship was brokered by Manning Gottlieb OMD.

Credits

Client
Marketing and ecommerce director
Head of marketing, domiciliary and audiology
Marketing lead
Marketing manager, domiciliary and audiology
Media strategist
Creative agency
Creative director
Copywriter
Art director
Producer
Senior strategist
Lead client partner
Client partner
Media agency
Production company
Director
Producer
Post-production