Sony Ericsson 'satio' by Saatchi & Saatchi

Sony Ericsson 'satio' by Saatchi & Saatchi
Sony Ericsson 'satio' by Saatchi & Saatchi

As part of the 'Spark Something' campaign, Saatchi & Saatchi has released a new spot to promote Sony Ericsson's latest mobile model, the Satio.

A girl captures the Space Hopper invasion on her Satio camera, sending picture messages to her friends to give them real-time updates on the action.

The spot drives viewers to search 'Spark Something' online.