
As part of its 'Step into the adventure this Christmas' campaign, Disney will be allowing members of the public to step into its Frozen sing-along cabin and record their karaoke moment.
The ‘Have A Go At Let It Go’ activation will also feature a photo opportunity on Elsa's icy throne, where guests will be able to transform themselves into the film's stars and pose with life-size versions of characters.
Live Frozen sing-alongs around a grand piano will also take place every weekend, and guests will also have the chance to have their photo taken in Christmas-themed green screen booths.
The activation, which is free to members of the public and will run until 4 January 2015, is being created and executed by .
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