Sky Atlantic celebrates first birthday

Sky Atlantic, the British and American drama channel, celebrated its first birthday this week, revealing that HBO's 'Game of Thrones' was the highest-rated show over the year.

  • sky_BWE-S2_48sheet_04_lo-1.jpg

    sky_BWE-S2_48sheet_04_lo-1.jpg

  • sky_BWE-S2_48sheet_04_lo-2.jpg

    sky_BWE-S2_48sheet_04_lo-2.jpg

  • 726746_GOT_Finale_Dragon.jpg

    726746_GOT_Finale_Dragon.jpg

  • BOR-irons104i.jpg

    BOR-irons104i.jpg

  • DLW-sky-jinsy107.jpg

    DLW-sky-jinsy107.jpg

  • 2565_Luck_48$_JCD.jpg

    2565_Luck_48$_JCD.jpg

  • 24021351_48sht.jpg

    24021351_48sht.jpg

  • H&M_Specials_Mia_009.jpg

    H&M_Specials_Mia_009.jpg

  • 266774A.jpg

    266774A.jpg

of

Sky Atlantic was conceived as an exclusive showcase for HBO dramas such as 'Boardwalk Empire', mixed with original UK content commissioned by Sky.

It launched in February last year with a multi-million pound marketing campaign, with and an exclusive launch promo shot with Oscar winner and Hollywood icon, Dustin Hoffman.

Sky declined to reveal the size of the channel's audience over the year.

The top five rating shows on Sky Atlantic since its launch are:

  1. Game of Thrones
  2. The Borgias
  3. Boardwalk Empire (series one)
  4. Blue Bloods (series two)
  5. Mildred Pierce

'Game of Thrones' and 'Boardwark Empire' are both Emmy Award winners, with the latter's first episode directed by Martin Scorsese.

The channel's first UK comedy, 'This is Jinsy', was nominated for a British Comedy Award.

Upcoming shows include the much trailed series 'Luck', starring Dustin Hoffman, along with the return of US hit 'Mad Men' for its fifth season on 27 March.

The latter is supported by a Sky-commissioned 60-minute documentary 'Ad Men' made by Ridley Scott Associates, looking at the British ad men who changed their industry in the 1960s.

Last June, Sky committed to increase its investment in original British content by £220m during the following three years.

By 2014, Sky expects to invest £600m a year in British programmes across its channels.

Topics

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Enjoying 北京赛车pk10’s content?

 Get unlimited access to 北京赛车pk10’s premium content for your whole company with a corporate licence.

Upgrade access

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an alert now

Partner content