Credits
Chief creative officer
Executive creative director
Head of design
Producer
Web design, graphics, production, social and tech
SheSays "Pay gap pound" by Mr President
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Agency
Mr President -
Sector
Government / Non-profit
SheSays created a 拢1 replica highlighting the UK's gender pay gap.
The organisation – which provides advocacy and training to women in the creative industries – created 100 replicas, each of which has a value of just 82p (the average amount women in the UK earn for every £1 earned by men).
This is accompanied by a that allows women to generate a virtual "Pay gap pound" showing the gender pay gap in their industry.
The work was created by Elliott Tiney and Anders Wendel.