Futurebrand has been asked to develop a number of brand extensions that will be sold internationally to build on Edrington's strong overseas sales. The firm's brands, which include The Famous Grouse, are exported to more than 100 countries.
The additional products are being developed as part of Edrington's strategy to increase expenditure on promoting its key brands on a global scale.
Futurebrand was appointed following a pitch handled by the AAR.
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