Sainsbury's benefits from value ranges and eating-in trend

LONDON - Sainsbury's has announced sales increases in the first three months of year as consumers spend less eating out.

Sainsbury's
Sainsbury's

Sales in the fourth quarter of the financial year rose by 2.7%, or 6.2% excluding fuel for stores open for at least one year. The retailer also said that sales are up more than 60% for Sainsbury's "basics" range of 550 cheaper products.

Chief Executive Justin King said that consumers were spending more in supermarkets and less on takeaways and eating out.

Sainsbury's reported a 4.5% rise in like-for-like sales over the Christmas period with Tesco sales increasing by 2.5% during the same period.

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