The supermarket today (15 June) reported a trading update for the 12 weeks to 11 June.
Sainsbury's also highlighted the performance of its "Feed Your Family for £50 meal planner" , saying that "over one million customers have logged on to the website to learn more."
Other notable performers were hot-cross buns and Champagne, the retailer said.
During the period, Sainsbury's ran a campaign, which offered its customers the change to appear in ads during ITV's 'Britain's Got Talent'.
Like-for-like sales, which ignore the impact of new stores and exclude fuel, rose 1.9% in the 12-week period.
Justin King, chief executive of Sainsbury's, said: "We’ve delivered a solid sales performance, in line with our expectations, in spite of the continue tough consumer environment."
The retailer said it had benefited from "glorious weather," the Royal Wedding, and Easter shopping.
But it cautioned that increased fuel costs were putting pressure on consumer disposable income.
Sainsbury's said its own-label ranges, Taste the Difference and Basics, witnessed sales growth in the period while Basics has become its fastest-growing brand.
The supermarket chain also reported strong growth in its smaller convenience store business, which grew by 20%.
The retailer was cautiously optimistic about the year ahead. It said: "The market environment remains very competitive, reflecting the challenging economic backdrop. We expect this to be the case throughout the year."
Rival Tesco this week reported like-for-like sales, excluding fuel, up by 1% for the same period.
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