Insurance

Royal London "the great fire" by VCCP

October 01, 2014

Royal London, the mutual life and pensions company, has launched another TV spot featuring the time-traveller Roy. The creative work builds on the brand’s "we’re so yesterday" repositioning, which was unveiled in May with a TV, outdoor and digital campaign.

Credits

北京赛车pk10
We鈥檙e so yesterday
Title
The great fire
Client
Royal London
Brief
Over-50s DRTV
Creative agency
VCCP Partnership
Agency producer
Ed Mueller
Creative directors
Marcus Woolcott
Jamie Bell
Copywriter
Chris Birch
Art director
Jonny Parker
Planner
Andrew Perkins
Account director
Joe Godsell
Media agency
VCCP Media
Media planner
Holly Todd
Production company
Park Pictures
Director
Nathan Price
Post-production
MPC
Producer
Tim Kerrison
DoP
Ray Coates
VFX lead
Bruno Fukumothi
Colourist
Jean-Clement Soret
VFX producer
Philip Whalley
Editor/editing house
Paul Hardcastle
Trim
Sound
Ben Leeves
GCRS

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