LONDON - BT is launching the latest phase of its ad campaign featuring the relationship turmoils of Adam and Jane, with hints that the pair might finally be getting married.
In the TV ad, Adam, played by Kris Marshall, calls his parents and says: 'Dad, I've got some news!'. At the same time a joyously tearful Jane, played by Esther Hall, calls her friends. The ad then goes on to promote how cheap BT is for calling mobiles from landlines.
The last campaign showed the couple going through a sticky patch following his relocation, which made his contacting Jane difficult.
The relationship has been running for three years and the body of work comprises 25 ads.
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