It has teamed up with Future Forests, the climate protection company, to run a national print campaign. The work, created by ad agency Edge Ideas, will flag up Ricoh's environmentally friendly record.
As part of the activity, Ricoh has made its office carbon-neutral and published 'The Resourceful Greener Office Guide', which will be sent to clients to increase their carbon awareness.
The guide will also be publicised via the ad campaign, which will encourage businesses to order a copy.
In addition, for every 100,000 items copied on a Ricoh device, the company will dedicate a tree to the client at one of four specially planted forests in Scotland, Ireland, Wales and England.
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