Lewis will manage the sales team for Reed's two major marketing industry events, the IDMF and the National Direct Marketing Show.
He graduated from Leeds University with a degree in German and management studies and initially worked in insurance sales. He then joined Lloyd's where he spent six years selling advertising on shipping and maritime titles, including a spell as deputy advertising manager on the Lloyd's List. He moved into event sales with Lloyd's in 2001.
Darren Whitehead, Reed's exhibition director, said: "We're delighted to welcome Mark into the team. His experience at international level will be a huge benefit to us as the global reach of our marketing shows is increasing year on year."
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