Red Cross 'look beyond the label' by LBi London
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Advertiser
British Red Cross -
Agency
LBi London -
Sector
Government / Non-profit and Charities
The Red Cross is promoting Refugee Week with a viral campaign featuring the Desperate Housewives star Dougray Scott.
Created by LBi, the film, opens on Scott having a kick about in a park with a refugee, Tesfamicael Negash, whose story is told during the piece.
