The Radio Joint Audience Research body has appointed Jane O’Hara
its new managing director.
O’Hara will join Rajar at the end of May this year and takes over from
Peter Jenkins, who leaves the organisation after three years as
executive director. He is leaving to operate as a consultant within the
radio business.
O’Hara has worked in radio for over 20 years and started out at MBS
Media.
A string of senior marketing and research positions followed, including
jobs at Katz International, CLT UK Radio Sales and Talk Radio, where she
was marketing director.
More recently, O’Hara has operated as a consultant for organisations
including the RAB, BBC Worldwide and Merlin Communications.
She also served on radio industry committees such as Rajar management,
JICRIT and the RAB research group.
John Witney, chairman of Rajar, said that with the increasing number of
radio stations requiring analysis, another member of staff was required
to undertake a full-time research position alongside O’Hara.
O’Hara commented on her position: ’I have used Rajar on both the buying
and selling side of the industry and as a client station. I am looking
forward to taking up the new challenges posed for Rajar, which will soon
include overseeing the next contract period and assessing the viability
of electronic measurement systems.’