Created by Fallon, the campaign alerts viewers to the fact that Murray has moved from his previous daytime show with Edith Bowman to a new Monday to Thursday specialist music show at 10pm.
The show features new music and alternative classics, live performances, special guests, a regular documentary feature and a focus on youth culture.
The two 20-second executions, which launch tomorrow, feature Murray being propelled along a gymnasium floor by a bunch of different coloured hairdryers and being transported through time using a homemade teleporter machine.
In addition to running on BBC TV, the ads will be supported on Radio 1 and online, plus social networking sites to promote direct interaction between Murray and his listeners.
Andy Lockley, senior creative at Fallon, said: "In this set of trails we've tried to capture the cheeky, irreverent tone of Colin's show as much as possible."
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