The line-up of judges has been announced for the Purpose Awards EMEA 2020, the awards scheme from PRWeek, ±±¾©Èü³µpk10 and Third Sector that recognises campaigns that use creative ideas successfully to further positive causes.
. The entry deadline is Friday 24 April.
The awards – previously called the ±±¾©Èü³µpk10s for Good Awards – are open to agencies, brands, public-sector bodies, charities and NGOs throughout EMEA.
Chair of the awards judges is Sue Tibballs, chief executive of the Sheila McKechnie Foundation.
The other judges are:
- Helen Barnard, deputy director of policy and partnerships, Joseph Rowntree Foundation
- Andrew Barraclough, vice-president, global design, GlaxoSmithKline
- Tristan Cavanagh, creative director, 23red
- Jem Fawcus, chief executive, Firefish
- Christopher Grabowski, creative director, Cirkle
- Sue Higgs, group creative director, Grey London
- Susheila Jaggaph, digital editor, The Medical Defence Union
- Clare Laxton, director of communications and influencing, Pause
- Julia Lynch, founding director, Global Girl Project
- Kenn Macrae, global creative director, Smoke & Mirrors
- Lucy McGettigan, director, The Romans
- Jana Mills, executive director, Small Axe
- Pete Moorey, head of digital impact and sustainability campaigns, BT
- Paul Nezandonyi, head of communications, Legal Services Board
- Helen Pattison, director, Pegasus
- Claire Phillips, director of social purpose, ITV
- John Quarrey, chief executive, Krow
- Andrew Soar, creative director, Ogilvy
- Charlie Smith, chief marketing officer, Loewe
- Kat Thomas, founder and executive creative director, One Green Bean London
- Reuben Turner, executive creative director, Good
- Tamarin Ward, head of partnerships, Prostate Cancer UK
- Adeela Warley, chief executive, CharityComms
- Stuart Yeardsley, creative director, 3 Monkeys Zeno
Full list of categories
- Brand-led: Best Environmental Cause ±±¾©Èü³µpk10
- Brand-led: Best Health Cause ±±¾©Èü³µpk10
- Brand-led: Best Equality & Inclusion Cause ±±¾©Èü³µpk10
- Brand-led: Best Public Awareness Cause ±±¾©Èü³µpk10
- Brand-led: Best Fundraising ±±¾©Èü³µpk10
- Brand-led: Best Advocacy ±±¾©Èü³µpk10
- Charity or NGO: Best Environmental Cause ±±¾©Èü³µpk10
- Charity or NGO: Best Health Cause ±±¾©Èü³µpk10
- Charity or NGO: Best Equality & Inclusion Cause ±±¾©Èü³µpk10
- Charity or NGO: Best Public Awareness Cause ±±¾©Èü³µpk10
- Charity or NGO: Best Fundraising ±±¾©Èü³µpk10
- Charity or NGO: Best Advocacy ±±¾©Èü³µpk10
- Public Sector: Best Environmental Cause ±±¾©Èü³µpk10
- Public Sector: Best Health Cause ±±¾©Èü³µpk10
- Public Sector: Best Equality & Inclusion Cause ±±¾©Èü³µpk10
- Collaboration: Best Environmental Cause ±±¾©Èü³µpk10
- Collaboration: Best Equality & Inclusion Cause ±±¾©Èü³µpk10
- Collaboration: Best Health Cause ±±¾©Èü³µpk10
- Collaboration: Best Fundraising ±±¾©Èü³µpk10
- Collaboration: Best Public Awareness Cause ±±¾©Èü³µpk10
- Collaboration: Best Advocacy ±±¾©Èü³µpk10
- Specialist: Best Proof of Authenticity
- Specialist: Best Use of Creativity
- Specialist: Best use of Digital/Social Media
- Specialist: Best use of Celebrity and/or Influencers
- Specialist: Best use of Technology
- Organisation Award: Agency of the Year
- Organisation Award: Brand of the Year
- Organisation Award: Leading CCO
- Organisation Award: Leading CEO
The shortlist will be announced in June.
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