Public View - Hovis 'relaunch by MCBD

LONDON - Hovis has released a 122-second TV spot, featuring a skip through British history - find out what members of the public thought.



Created by Miles Calcraft Briginshaw Duffy, the spot encapsulates the entire time period by using a boy who picks up his bread in 1886.

During his journey home, he travels through time and Britain's major historic events, to deliver it to his mum in 2008. 

Watch the video above to find out what members of the public thought.


  Video produced by
on  behalf of ±±¾©Èü³µpk10.



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