Propercorn launches two pop-ups in London

Gourmet popcorn brand Propercorn opened two brightly coloured pop-ups in the London locations of Shoreditch and Brixton yesterday (1 July).

The Propercorn pop-up in London's Brixton
The Propercorn pop-up in London's Brixton

Both sites feature a vending machine that dispenses Propercorn product, with approximately 15,000 packets to be handed out to members of the public over the almost two-week long campaign. 

In addition, Propercorn will be be offering free screen-printing and nail makeovers between 11am and 7pm on 4 and 11 July at both locations.

Propercorn pelotons complete with the brand's product are also making their way around London, manned by brand representatives dressed in Propercorn t-shirts.  

This latest activity forms part of a broader campaign involving , which include colourful graphics on London buses, tube stations, buildings and phone boxes. 

The pop-ups will remain in operation until 12 July. 

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