Procter & Gamble upgrades Pampers Premium

Procter & Gamble is upgrading its Pampers Premium range. The line

will not be renamed Pampers Easy Ups as reported in Marketing (August

9). The Pampers Premium range now contains three specific nappies based

on a baby's stages of development: Baby with Total Care, Pampers Active

Fit, and Pampers Easy Up Pants.



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