Outgoing chief marketing officer, Santander
Come this September, after nearly a quarter of a century at Santander, marketing veteran Moor will take on the role of chief marketing officer at National Lottery operator Camelot, overseeing marketing and player communications. He is not winding things down at the bank just yet though. Over the past year, Moor has continued to highlight the issue of improving financial inclusion and numeracy levels, launched a divisive ad featuring Ant and Dec and has been busy driving forward Santander UK’s sustainability plans.
Describe yourself in three words
Honest, open and trusting.