It has teamed up with charity Football Aid, of which Le Saux is an ambassador, to offer 100 places across two Pom-Bear Football Academies at the Chelsea FC training ground and Blackburn Rovers' training complex at Ewood Park. The activity has been developed by Steam UK.
Training will be followed by a tour at either Chelsea's Stamford Bridge ground or Ewood Park, and a five-a-side tournament and against Pom-Bear competition.
Consumers can enter through an on-pack promotion from 15 May, and through the Pom-Bear website. Also on-pack is the opportunity to win a Pom-Bear football every 90 minutes, for the duration of the campaign that ends in August.
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