Pizza Hut shortlists four for ad account

Four agencies have been shortlisted for Pizza Hut's £13 million ad account.

Pizza Hut...four on ad account shortlist
Pizza Hut...four on ad account shortlist
The restaurant chain announced today that it had shortlisted Abbott Mead Vickers BBDO, Rainey Kelly Campbell Roalfe Y&R, Miles Calcraft Briginshaw Duffy and M&C Saatchi.

The news comes a month after Weiden & Kennedy resigned the account after holding it for three years.

It is believed the agency was frustrated by the creative potential after a 50 per cent stake in the business was sold by Whitbread to US parent Yum! Foods.

W&K won the Pizza Hut business from Abbott Mead Vickers BBDO in February 2005.

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