±±¾©Èü³µpk10

The band commissioned 24 industral-looking light fittings, which were fitted with helium-filled, matt-finished spheres internally lit with LED units, were suspended above the audience. The show’s finale saw the bulbs drop from the ceiling and float into the audience.

Patrick O’Mahony, Newsubstance’s creative director, said: "This was a fantastic project to work on. The band had a clear sense of what they wanted and together I think we created a compelling and accessible piece."

Guy Garvey, lead singer of Elbow, said: "We were delighted with the light spheres. We try and offer something surprising and this really delivered. As light units they captured the industrial raw feel we were looking for perfectly. Up close they were quite imposing – giant, distressed shells that looked like they had been ripped from an east Berlin munitions factory.

"The sphere drop was exactly what we hoped for as an engaging, playful finale and something the fans seemed to really embrace - even if I did take a battering at a couple of venues."

Newsubstance has previously worked on a number of similar arena tours, including Mumford & Sons’ 2013 UK and North American tour, and Take That’s Progress Live tour in 2011.

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine .