Perreau joins Global Radio

LONDON - Global Radio has appointed Ben Perreau, strategic content editor at BSkyB, to the new role of director of digital content.

Perreau: new director of digital content  at Global Radio
Perreau: new director of digital content at Global Radio

Perreau will be responsible for all online audience, editorial strategy and content across the Global Radio portfolio, including Heart, Classic, LBC and 95.8 Capital FM.

In his new role, Perreau will report to Robin Pembrooke, group director of online and interactive, and Richard Park, group executive director and director of broadcasting.

Before starting at BSkyB in 2007, Perreau was editor of NME.com and Uncut.co.uk, where he led two editorial teams through the relaunch of the websites and was responsible for increasing traffic and delivering an integrated editorial strategy.

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