PepsiCo assigns juice brands role

PepsiCo is parachuting in one of its US executives to lead the UK marketing for its juice brands portfolio.

Jenni Dill, who is currently marketing director of Gatorade and based in New York, will take up the post of UK and Ireland marketing director for PepsiCo's juice brands, which include Tropicana. She replaces Will Ghali, who has left to become marketing director for Cobra Beer.

An Australian, Dill has also held marketing positions at PepsiCo in her home country.

Her transfer is the latest in a series of senior marketing appointments at PepsiCo. Thomas Delabriere is set to join from Danone next month as marketing director for Sensations and Doritos. Sean Summers joined last month from PepsiCo's international operation to handle the marketing of Walkers' 'better for you' snacks.

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