Parents turn to Yahoo to find out what their children want this Christmas

As Christmas looms, parents will be seeking the next must-have item for their offspring.

I-Level's Jam tracked seven major social media sites to see where the buzz was on anything related to young people and their likes and dislikes.

Parenting sites have expanded over the past few years, but research shows Yahoo may be the perfect place for parents to admit to needing help.



Methodology Jam is the social media unit of digital communications agency I-Level. Jam uses data from various sources to track buzz and conversations across the web.

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