The promotion, though direct marketing and sales promotion agency KLM, is to be publicised in all 18,000 Post Offices using in-store posters and leaflets. The pieces will also highlight the last dates parcels can be posted to the most popular destinations.
The creative on the posters and leaflets focuses on a snow dome to emphasise Parcelforce's worldwide service.
KLM has also designed a comprehensive listing of send-by dates to all 238 destinations around the world that Parcelforce delivers to.
Heather Bayliss, direct marketing manager at Parcelforce Worldwide, said: "Everybody knows Parcelforce delivers parcels in the UK, but the fact we send parcels worldwide can sometimes seem like a well-kept secret. This promotional campaign will effectively educate across our broad audience that Parcelforce Worldwide are experts in international express delivery."
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