Moët champagne congratulates the European team on its Ryder Cup victory in The Daily Telegraph, with pictures of champagne showering down from an open bottle.
Direct Line places an insert in The Independent pushing its "not on comparison websites" line and encouraging readers to contact them direct.
Elsewhere Aviva cover wraps the Metro to share the story of a customer faced with a vandalised holiday home and several feet of snow.
Tour promoter Avalon Promotions go all out with a cover ad with The Guardian for comic and actor Chris Addison's UK stand up tour. Addison is a recognised face after staring in political comedy 'The Thick of It' and has already sold out several dates.
Meanwhile the Gielgud Theatre advertises its comedy adaptation of 'Yes Prime Minister' on the cover of The Daily Telegraph.
Recruitment firm Randstad supports its recently launched TV ad with press ads offering to answer "the 10 burning questions keeping you awake at night".
Environmental group Futurefriendly.co.uk pictures brands including Ariel, Fairy and Duracell, and explains how they can help waste less resources.