ONS appoints Bray Leino to handle 2011 Census ad campaign

LONDON - The Office for National Statistics (ONS) has appointed Bray Leino to handle the advertising for the run up to the 2011 Census.

ONS appoints Bray Leino to handle 2011 Census ad campaign

The ONS is planning to run a major ad campaign, expected to comprise TV, press, radio, outdoor and direct mail activity, ahead of the ten-year event. Communications are expected to be produced in a number of languages in addition to English.

The review started in May, following the appointment of design agency Elmwood to handle branding. The review was handled by the COI.

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