LONDON - 180 Amsterdam has released a new print campaign for Adidas, featuring six Olympic gold medal prospects.
The ‘Gold is not a Given' series features Olympians Tyson Gay, Allyson Felix, Veronica Campbell-Brown, Jeremy Wariner, Yelena Isinbayeva and Haile Gebrselassie.
The ads were shot in February, when the six athletes flew to Beijing to train in sub-zero temperatures.
The 2008 Olympics will open on Friday.
What do you think of the ads? Have a look and comment below:
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