O2 '3D rugby' by VCCP

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Advertiser
O2 -
Agency
VCCP -
Sector
Media / Entertainment Brands, Sport brands and Telecom / Utilities brands
O2 is celebrating 100 years of rugby at Twickenham Stadium and will be screening England's home RBS 6 Nations games live in 3D across national cinemas.
The screenings mark the first time a sports event has been broadcast live in 3D in Europe and will be promoted through a TV campaign from VCCP.