Nissan has named Justin Alias, Renault UK's commercial operations manager, as its marketing director.
Alias, whose roles have also included marketing director for Renault Japan and marketing manager for Clio in the UK, will take up the post in January.
Responsible for a marketing budget of about £13m, Alias replaces Paul Wilcox, who was promoted to vice-president marketing, Europe, last month (Marketing, 5 October).
Wilcox was largely responsible for Nissan's 'Original drama' campaign, created by TBWA\ London.
In 2004 Nissan sold about 90,000 new cars, giving it a 3.5% market share.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Advertising Intelligence Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)