Credits
Brand
Agency
Junior visual designer
Nike Women "styleguide" by R/GA London
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Advertiser
Nike -
Agency
R/GA London -
Sector
Retail brands and Clothing stores -
Exposure
United Kingdom
Nike put its first Shazam-able print ad in the magazines Stylist, Grazia and Look last week.
R/GA London created the print ad, which contains a watermark that can be read by mobile phones with the Shazam app installed and takes the consumer to Nike’s "modern girls of fitness" style guide.
