Nike Football "Believe as one" by Wieden & Kennedy

So football didn't come home this summer, but England still went on an incredible journey.

Nike Football celebrates the nation’s epic and unexpected triumph of reaching the World Cup semi-finals with a film that traces the roots of that adventure. The ad tells the story of one of the most promising English teams in a generation, with a boy at the centre called Kane. The young team is united through their belief in themselves and each other.

Credits

Creative directors
Executive creative directors
Group account director
Account manager
Planning director
Planner
TV producer
TV production assistant
Business affairs manager
Production company
Director
Executive producer
1st AD
Wardrobe stylist
2nd unit director
2nd unit producer
2nd unit DP
Music composition