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Lady Leshurr sings about the achievements of black and Asian people in a new ad for NHS Blood and Transplant by MullenLowe London.

The film, which also features personalities including boxer Nicola Adams and MP Chuka Umunna, then shows that only 3% of black and Asian people give blood, before cutting away to empty seats at a blood donor clinic. The work was created by Ewan Harvey, George Walters, Adam Sears and Bernard Burton. It was directed by Rohan Blair-Mangat through Iconoclast.