NHS Birmingham East & North 'Fight Back' by Dr Foster
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Advertiser
NHS Birmingham East & North -
Agency
Dr Foster -
Sector
Media / Entertainment Brands and Television brands
NHS Birmingham East and North attempting to achieve the lowest smoking prevalence of any core city in the UK - 15% by 2018.
As its first initiative, it is unveilng a hard hitting and provocative new campaign directed by photographer Rankin.