Newspaper Marketing Agency 'brand campaign' by McCann Erickson

Newspaper Marketing Agency 'brand campaign' by McCann Erickson
Newspaper Marketing Agency 'brand campaign' by McCann Erickson

In a bid to turnaround the criticism that newspapers are an outdated medium, the NMA has launched a campaign aimed at encouraging advertisers to utilise press advertising.

The campaign, created by illustrator Noma bar, runs with the strapline "newspapers deliver like no other medium."