In that time, the supplier won more than 150 new clients, and achieved a 10 per cent increase in pre-tax profits compared with its performance in 2003, all in a year that saw many brands reduce their marketing budgets.
More than 500 guests attended the eighth annual event at London's Grosvenor House Hotel, which saw prizes awarded across 16 categories.
Winners included EHS Brann Cirencester and Volvo for Best Direct Mail Pack, and LogicBox and Solutio Europe for Best Database Software, while Vodafone took Gold in the Best Work in E-marketing category for its Club 18-30 Mobile project.
The winners were chosen by a panel of judges chaired by managing director of RSA Direct, Rosemary Smith. "The range of solutions was impressive, especially in an environment increasingly focused on ROI," she said.
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