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Ocado, the Waitrose-backed online shopping brand, is launching a £1.5m press and poster campaign through Heresy. The ads feature children alongside the strapline 'When did you stop being so demanding?' Camelot is to launch a second series of its Cars and Cash scratchcard game in which players will have the chance to win 200 1.8i Vauxhall Astra Coupes worth £15,150 each, or up to £2500 in cash prizes. The launch will be backed by a £1m marketing campaign.