Gala Clubs, the bingo operator, is targeting women with a pounds 1m TV and press campaign, launching next week. The TV ads, created by J Walter Thompson Manchester, break on January 29 and will appear on ITV and Channels 4 and 5. The commercials show women preparing for and enjoying a night out at Gala Bingo, and will air during GMTV and daytime programmes. The campaign uses the strapline 'A Night to Remember'. Print ads will run in women's magazines including Best, Bella, TV Times' Woman and TV Quick from February 6.
New TV and press campaign for Gala Clubs bingo
Gala Clubs, the bingo operator, is targeting women with a pounds 1m TV and press campaign, launching next week. The TV ads, created by J Walter Thompson Manchester, break on January 29 and will appear on ITV and Channels 4 and 5. The commercials show women preparing for and enjoying a night out at Gala Bingo, and will air during GMTV and daytime programmes. The campaign uses the strapline 'A Night to Remember'. Print ads will run in women's magazines including Best, Bella, TV Times' Woman and TV Quick from February 6.
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