Portuguese flame-grilled chicken fast-food chain Nando's is launching its first TV campaign to coincide with The Ashes cricket series between England and Australia, which begins tomorrow (Thursday).
The 10-second ads, by Hooper Galton, will be broadcast around the matches on Channel 4. The creative is based on the exploits of a fictional Portuguese cricket team, which is sponsored by Nando's. The activity is being backed by a number of branded buses, which will appear at each Test match with the fictional team on board.
Creative agency: Hooper Galton
Media agency: Rocket.
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