The Voice of Holland is currently airing on Dutch TV. The singing competition has the same format as the UK programme on BBC One - aspiring vocalists perform and are mentored by four coaches, who are themselves popular performing artists.
One of Neptunus’s 450sqm Alure structures has been connected to Studio 22 at the Media Park in Hilversum, northern Holland, where the programme is filmed.
The Alure structure has an aluminium frame and 4 metre-high wall panels. It is acting as a green room for the contestants and their friends and family during the live shows.
April Trasler, UK managing director of Neptunus, said: "The show is currently one of the highest rated shows on Dutch TV so it’s important that the structure meets its requirements as well as looking stylish to millions of viewers. The Alure will stay in place until mid-December, when we dismantle it and return it to our hire stock for use at more high-profile events in the future."
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