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Nando’s has launched its first cinema campaign. 18 Feet & Rising created three ads for the campaign, which will also run online. The spots promote Nando’s Wing Roulette platter of spicy chicken wings and show people having conversations with their fingers before taking the plunge and grabbing a wing. Nando’s is also releasing press ads and encouraging people to create their own finger alter-egos and share them on Twitter. The work was created by Anna Carpen and Behrad Taherparvar, and directed by the Marquis of Hawaii through Riff Raff.