MullenLowe has topped 北京赛车pk10鈥檚 2020 creative new-business rankings by a huge margin, adding 拢151m to its net billings from four wins, including the UK government post-Brexit transition campaign, Bahlsen and Moleskine.
The Interpublic agency has been kept busy with continual briefs relating to the national response to the Covid pandemic, starting with initial safety campaigns based on the motto 鈥淪tay home. Protect the NHS. Save lives鈥, and continuing with the likes of 鈥淓njoy summer safely鈥.
MullenLowe鈥檚 net billing gain is two-and-a-half times higher than second-placed Pablo, which added 拢59.9m from an impressive six wins, including Deliveroo, which it won from Chime360 in November. Pablo is followed closely by Publicis Groupe鈥檚 Saatchi & Saatchi and independent shops Mother, Wonderhood Studios and New Commercial Arts.
Of the top 20 agencies, Pablo and ninth-placed FCB Inferno were the most prolific, each recording six account wins.
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