Botwood joins from the brand's ad agency The Bank, where she was an account director. At The Bank she was responsible for overseeing Peroni's launch communications in key markets as well as its first global sponsorship with the yacht manufacturer Nautor's Swan. Before joining The Bank, Botwood's agency career included spells at Grey Worldwide in New York and McCann Erickson London.
Movers: Appointment at SAB Miller
SAB Miller has hired Joanna Botwood as the international marketing manager on its premium Italian lager Peroni Nastro Azzurro.
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