LONDON (Brand Republic) – UK baby-goods retailer Mothercare is ploughing £20m into its Mothercare World large-format stores after it revealed pre-tax profits of £2.2m for the six months to October 14.
The figures are a healthy contrast to the £15.7m loss the company posted for the same period last year.
The results were Mothercare’s first after it changed its name from Storehouse in July, a move that followed the sale of its Bhs chain to retail entrepreneur Philip Green for £200m.
Mothercare chief executive Chris Martin said there was much to do to turn the business around, but stressed its recovery plan was beginning to bear fruit.