'Lulu's Christmas feast' depicts the famous singer pushing a Morrisons trolley through a snow-covered town in search of food.
The ad also features cameo appearances by the stars of previous Morrisons ads, including Denise van Outen, Nick Hancock, Gabby Logan and Alan Hansen.
The campaign, created by DLKW, which won the work from BDH\TBWA last year, breaks on 8 November. It aims to show that Morrisons' Christmas range offers traditional festive food as well as more contemporary options.
In July, Morrisons signed van Outen as the first in a series of celebrities to front a campaign introducing its slogan 'Fresh choice for you', as well as a revamped logo.
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