Morrisons "It's good to grow" by Publicis.Poke

Morrisons has launched a new TV campaign by Publicis.Poke.

The 30-second spot shows how shoppers can earn free gardening equipment for their children's schools.

The copywriter was Hector Dudding and the art director was Oliver Quinn. The film was directed by Zac Ella through Agile Films. Media was handled by Wavemaker.

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